On Thursday evening, while unconfirmed reports spread about the Brown University gunman, CNN’s Kaitlan Collins posted on social media, noting the confusion and guiding the public to her network’s 9pm newscast.
Although CNN is certainly not a flawless news source, her words resonated to many. It remains one of the organizations where you can find grounded and largely dependable reporting – especially during fast-moving events like the one developing in the vicinity of a New Hampshire storage facility.
A Vulnerable State During a Business Battle
However the news network, now middle-aged, finds itself in a uncertain position as two huge media conglomerates vie for ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the fate of CNN has been drawn into a high-stakes game of mergers and acquisitions, rather than as a question of what serves the information-seeking public.
“This is yet another example of the fundamental flaws with roots in decades of governmental choices,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The debate about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – misses a broader point.
“It is often framed as a financial tale with key players as the main characters, but there is scant discussion of the common good,” Pickard added.
The Complicating Layer: The Former President
The network's predicament is made more complex by Donald Trump’s views about a network he has frequently denounced as perhaps his main “fake news” antagonist.
Remember the chants of “CNN sucks!” at Trump's rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now claims that CNN needs new ownership. You can read that as ownership that will insulate him from negative coverage and examination. That is a factor in why he appears to favor Paramount Skydance, which has made a aggressive takeover attempt.
There is a basis to prefer that suitor more. For one thing, it is controlled by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently installed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the top editor of that venerable news network.
A Possibility of Continued Uncertainty
Notably, if Netflix is successful, CNN and other cable outlets would first be separated into a standalone company. That would be a welcome development to many at the network, but it’s not exactly a guarantee of stability. That arrangement could pave the way for CNN for another sale. It never ends.
In the view of Timothy Wu, much of this is illegal, anyway. The prominent critic of big tech’s dominance stated that competition laws should disallow both deals.
“Either merger would be bad for the country, and both should be challenged by regulators,” Wu argued.
The Bigger Issue and a Potential Solution
Regardless of the resolution with this particular battle, the underlying crisis persists.
“The present media landscape is a very anti-democratic system, but we must resist learned helplessness,” Pickard emphasized. Government actions – dating back to the 1930s and 1940s – helped to foster this hyper-commercialized monster, and different policy decisions can tackle it.
Will that happen in an era where the head of the FCC won’t even affirm that the agency is independent? Reform is a distant prospect now, but that doesn’t mean it will be impossible forever.
Measures that support independent news organizations, bolster local journalism, subsidize public media, and prohibit the concentration of media power in very few hands are not only possible – they are essential for a healthy democracy.
In the world of media ownership, larger is not superior. And news organizations such as CNN must not be pieces in the newest merger game.